There seeems to be a targeted “Bonus Beginnings” promotion offering new Starwood Preferred Guests members the option of receiving either a $25 SPG Award Certificate or 2,000 bonus Starpoints after staying one night at any Starwood property.
Though neither Kevin and I are new members, I was able to successfully register Kevin’s account for this promotion, but not mine, so YMMV. Overall, this is a pretty generous promotion if you have an upcoming SPG stay coming up. I chose the 2,000 bonus points option because I value them at around $70. You may check your eligibility and register for this promotion here.
Let’s connect:Â 
Thanks for sharing! I didn’t get an email, but tried it out and was eligible :) My offers were different than yours, to the point where I may actually do this (I’m not an SPG fan otherwise). I was offered a free night at Cat 1-5 (expire 8/31/2013) or 3,000 points.
I also got the free night offer and took advantage on a $60 aloft stay. Much more lucrative than 2,0000 points.
@NewGirl & Bob: where did you guys find the free night offer? Via email or on your account page?
I definitely got a couple of emails about it. Looking back at the emails:
I got one on Apr. 16 that offered me 4,000 points or a $50 certificate if I registered by April 30 and stayed one night between March 1 and April 30. I did not register for that offer.
I next received an offer on May 17 that offered me 5,000 points or a free night at a category 1-6 hotel or resort if I registered by June 30 and had a stay between May 1, 2012 and June 30, 2012. A category 6 being much more than 5,000 points, I registered for the offer and received the night.
If it helps, I am SPG Gold through Amex Platinum, but have never had a stay on my account.
I recently stayed on the promo of 4000 first move bonus points and received the bonus points in a week. I again see a 5000 first mover bonus email on my email account. Can I register again for 5k bonus?
Nothing for me or my mom. Next time then maybe
I also got a targeted offer for the following:
Here’s a great offer to get things going: Register by August 31, 2012, then complete a stay between July 1, 2012, and August 31, 2012, and you’ll receive your choice of 3,000 bonus Starpoints or a Free Night Award at a Category 1–5 hotel or resort.
I haven’t stayed at a Starwood properties for a while so maybe that’s why I got targeted? My husband tried to register and he was not eligible – probably because he has had recent stays with Starwood.
I chose the free night option of course :)
I was 0 for 2 with my account and my son’s account. Thanks for posting anyway!
There is a ft thead on it
Didn’t work for me nor my husband, but thank you for sharing anyway! I’ve been following your posts for the last couple of weeks…love them, keep it up! :)
FYI, I was targeted for $50/4,000 points. It appears to vary by account.