Club Carlson just announced a pretty generous promotion where you have a chance to earn a free night certificate for a Friday stay between October 6, 2017 and January 26, 2018 or 10,000 points after every two stays during the promotion period.
All you need to do is register and stay between July 1, 2017 and September 30, 2017. For every two stays you complete, you’ll earn a reward — up to three free Friday nights or up to 30,000 Bonus Gold Points, depending on your choice at registration.
I personally find the free night certificates to be more valuable than the 10,000 points, but keep in mind that the certificates are only valid on Friday and specifically between 10/6/17 and 1/26/18, which gives you only a total of 17 days to actually redeem your certificate, based on availability.
Depending on your travel plans this fall and winter, it may be “safer” to choose the points, because you can save them and pool them for a future redemption without as many restrictions in place.
I did register for the free night option; however, I am not going out of my way to stay twice to earn the free night. I see it as a sweet surprise if I find myself in a Club Carlson hotel this summer.